Marketing is the art of making people feel seen, heard, and inspired to act.
Throughout my career, I’ve focused on building strategies and content that not only connect brands to audiences but also deliver real, measurable impact. From leading teams and improving workflows at Semrush Inc to crafting high-converting content as a freelance writer at GetPhound LLC, my passion lies in blending creativity with data to help businesses grow and thrive.
My Experiences
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Semrush
During my time at Semrush, I led and mentored a team of 12 Customer Success representatives, overseeing onboarding, training, conducting interviews, and day-to-day operations. I was responsible for ensuring KPIs were consistently met by optimizing internal processes and clearly communicating expectations to my team. I collaborated cross-functionally to ensure workflows were properly documented and aligned with company goals. Additionally, I conducted A/B testing on AI-driven process improvements, refining our approach to enhance team efficiency and elevate the customer experience.
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GetPhound LLC | freelance writing |
At GetPhound LLC, I specialized in creating high-quality, SEO-optimized blog content tailored to client goals. I collaborated closely with internal teams to ensure consistent delivery of content that met both SEO best practices and client expectations. I developed 6-month content plans for agency clients, including 12 targeted blog topics designed to improve search rankings through strategic keyword and competitive research. My efforts directly contributed to noticeable increases in client engagement and organic traffic, as reflected in GA4 and Google Search Console performance metrics.
